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Meet the Instructor 

Personal Statement:

As the Founder and Instructor for Southwest Marketing, it is my ongoing endeavor to provide my students with an engaging educational experience that prepares them for the real world.  I have developed an experiential work-based learning program that gives students the opportunity to truly apply the theory and techniques I teach them. This is achieved by offering comprehensive marketing solutions to local businesses across the country in exchange for experiential learning opportunities. As an alumnus of PSJA, I am deeply honored to have the opportunity to work with these amazing young men and women who seek only to show the world what they are capable of. 


Eloy Garza "Mr. Marketing"
Founder | Instructor 

Morningside College 2007 (Sioux City, IA)

Double Major: Marketing & Advertisement


Georgetown University 2019 (Washington, DC)

MPS: Integrated Marketing Communications


The Wharton School 2019 (Philadelphia, PA)

Entrepreneurship Certificate

Service to Community:

  • Texas Education Agency Marketing Advisory Committee

  • Texas Education Agency Work-Based Learning Advisory Committee

  • Former Human Rights Commissioner

  • Best Practices Presenter



  • Head of Marketing 

  • Corporate Account Executive 

  • Head Graphic Designer 

  • Small Business Owner 

  • Medical Business Consultant 

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  • Adjunct Marketing Instructor

  • 2017 Recipient of Distinguished Teaching and Learning Award

  • Marketing Advisory Committee Chairperson

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  • Male and Female PSJA All-Time Shot Put Record Holders

  • 3 Junior Olympic National Competitors

  • 10 UIL State Competitors

  • 11 District Champions, 11 Area Qualifiers, 14 Regional Qualifiers

  • 1 State Champion (Shot Put), 1 Silver Medalist (Discus), 1 Bronze Medalist (Shot Put)

  • 1st Paralympic Athlete/State Qualifier in PSJA History

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